[{"data":1,"prerenderedAt":181},["ShallowReactive",2],{"services:nav":3,"team:nav":45,"team:\u002Fteam\u002Fkerry-guard":60,"latest-blog-posts":162},[4,15,25,35],{"path":5,"title":6,"description":7,"outcome":8,"icon":9,"image":10},"\u002Fconsulting\u002Fsoftware-development","Software development","Applications and APIs built properly — designed, architected and shipped by someone who has done it at scale.","Something to build, without the team or the expertise to build it.","app-development",{"url":11,"photographer":12,"source":13,"sourceUrl":14},"\u002Fimages\u002Fconsulting\u002Fsoftware-development.jpg","Daria Nepriakhina","Unsplash","https:\u002F\u002Funsplash.com\u002Fphotos\u002FzoCDWPuiRuA?utm_source=intracia&utm_medium=referral",{"path":16,"title":17,"description":18,"outcome":19,"icon":20,"image":21},"\u002Fconsulting\u002Fdata-extraction-and-recovery","Data extraction & recovery","Getting data out of systems that don't want to give it up — undocumented formats, dead platforms, failing media and legacy databases.","Data trapped in a system nobody supports any more.","data",{"url":22,"photographer":23,"source":13,"sourceUrl":24},"\u002Fimages\u002Fconsulting\u002Fdata-extraction-and-recovery.jpg","Patrick Lindenberg","https:\u002F\u002Funsplash.com\u002Fphotos\u002F1iVKwElWrPA?utm_source=intracia&utm_medium=referral",{"path":26,"title":27,"description":28,"outcome":29,"icon":30,"image":31},"\u002Fconsulting\u002Fdeveloper-and-ai-tooling","Developer & AI tooling","Libraries, SDKs, components and internal tooling — plus the MCP servers, agent integrations and evaluation harnesses that make AI features survive production.","A team blocked by something missing from a library they can't change.","libraries",{"url":32,"photographer":33,"source":13,"sourceUrl":34},"\u002Fimages\u002Fconsulting\u002Fdeveloper-and-ai-tooling.jpg","Luca Bravo","https:\u002F\u002Funsplash.com\u002Fphotos\u002FXJXWbfSo2f0?utm_source=intracia&utm_medium=referral",{"path":36,"title":37,"description":38,"outcome":39,"icon":40,"image":41},"\u002Fconsulting\u002Fweb-applications-and-sites","Web applications & sites","Designed and built end to end — customer-facing applications, product interfaces, marketing sites and documentation.","A web app or a site you'll still be proud of in three years.","web",{"url":42,"photographer":43,"source":13,"sourceUrl":44},"\u002Fimages\u002Fconsulting\u002Fweb-applications-and-sites.jpg","Domenico Loia","https:\u002F\u002Funsplash.com\u002Fphotos\u002FhGV2TfOh0ns?utm_source=intracia&utm_medium=referral",[46,53],{"path":47,"name":48,"role":49,"bio":50,"avatar":51,"pronouns":52},"\u002Fteam\u002Fdamien-guard","Damien Guard","Engineering & Operations","Damien has spent four decades writing software, most of it on the tools other developers depend on — .NET at Microsoft, the Atom editor at GitHub, SDKs and developer experience at Auth0, and the official MongoDB provider for Entity Framework Core.","\u002Fteam\u002Fdamien-guard.jpg","he\u002Fhim",{"path":54,"name":55,"role":56,"bio":57,"avatar":58,"pronouns":59},"\u002Fteam\u002Fkerry-guard","Kerry Guard","Marketing & Design","Kerry is CEO of MKG Marketing, the B2B SaaS and tech agency she co-founded in 2011, and leads marketing and web design at Intracia. 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The CMS came out of watching that gap.",[72,98,99,102,103,107],{},[75,100,101],{},"That thinking shaped this site."," Structured content, clean semantic markup, machine-readable metadata and a ",[104,105,106],"code",{},"\u002Fllms.txt"," are what make a site legible to the systems that now stand between a company and its customers.",[67,109,111],{"id":110},"about-kerry","About Kerry",[72,113,114,115,118],{},"Kerry started out in media planning, deciding where other people's advertising money should go. Universal McCann on Verizon first, then the whole ",[75,116,117],{},"$10M"," Yoplait budget at Publicis Modem, then senior planner on Microsoft.com at MEC Global — by which point the technology work was the part she wanted. She left in 2011 to co-found an agency of her own.",[72,120,121],{},"Most of her work since has been with Silicon Valley technology companies: working out who the audience is, then closing the distance between that audience and a signup. Some of that is measurement — knowing which numbers mean something and which are flattering noise. Some of it is building: microsites for a single launch, or a whole site redesigned when the evidence says the site itself is what's in the way.",[72,123,124,125,135],{},"These days she lives in Guernsey, and hosts ",[126,127,131],"a",{"href":128,"rel":129},"https:\u002F\u002Fmkgmarketinginc.com\u002Fpodcasts\u002Fmarketing-leaders\u002F",[130],"nofollow",[132,133,134],"em",{},"Back on T-R-A-C-K",", a podcast where she asks CMOs and founders how high-growth companies get built.",{"title":137,"searchDepth":138,"depth":138,"links":139},"",2,[140,141],{"id":69,"depth":138,"text":70},{"id":110,"depth":138,"text":111},"md",{},true,[146,147,148],"wongdoody","publicis","universal-mccann",{"description":137},{"linkedin":151,"website":152,"company":153},"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fkerryguard","https:\u002F\u002Fkerryguard.com","https:\u002F\u002Fmkgmarketinginc.com",[155,156,157,158],"Search Visibility","Content Strategy","Web Design","B2B SaaS Marketing","team\u002Fkerry-guard","Marketing and design at Intracia, and founder & CEO of B2B SaaS marketing agency MKG Marketing.","MY5CbjuFKvfsHc1WYbA1JRYzfhMcHnypCQARuvcS4CU",[163,170],{"path":164,"title":165,"description":166,"cover":167,"category":168,"date":169},"\u002Fblog\u002Fyou-probably-dont-need-wordpress","You don't need WordPress any more","I ran WordPress for years — my own sites and clients', from cPanel to HHVM to a dedicated server. Then came the hack while I was asleep, and the content I couldn't manipulate. Why I left, and what I run instead.",null,"Perspective","2026-08-23",{"path":171,"title":172,"description":173,"cover":174,"category":179,"date":180},"\u002Fblog\u002Fintroducing-intracia","Reintroducing Intracia","A new site, a clear list of the work we take on, and Intracia out in the open for the first time.",{"url":175,"photographer":176,"source":177,"sourceUrl":178},"\u002Fimages\u002Fblog\u002Freintroducing-intracia.jpg","bobotaks","Pexels","https:\u002F\u002Fwww.pexels.com\u002Fphoto\u002Fhand-holding-paper-plane-with-clear-sky-behind-4583874\u002F","Announcements","2026-08-20",1788372938845]